Professor Maria Frahm-Arp - Executive Director: Library and Information Centre | University of Johannesburg | South Africa
Andrew C. White - Director of Library Information Services | Rensselaer Polytechnic Institute | USA
Hugh Murphy - Deputy University Librarian | Maynooth University Library | Ireland

Moderator: Amy Thurlow - SaaS Sales Director | EBSCO

About the session:

In the modern library landscape, data has become an invaluable asset in tailoring services and resources to meet the needs of end users effectively. Session 3 of the Open Perspectives Forum in 2024 will delve into "Analytics to Make Informed Decisions."

Data-driven decision-making enables libraries to optimize their offerings and engage users where they are – whether it's on online platforms, social media, or other digital spaces. By utilizing open-source analytics tools and promoting data interoperability, libraries gain valuable insights into user behavior, preferences, and information-seeking patterns.

This session will bring together library data enthusiasts to discuss how data-driven decision-making enhances the library's ability to demonstrate its value to stakeholders and the community. Attendees will gain practical insights into information-seeking patterns and how libraries can use this data to provide relevant, user-centric services that resonate with their diverse user base.
Join us for this insightful session as we explore the power of data in libraries and its potential to drive user engagement and library impact.

Recording Link

Details:
WHAT: Zoom Webinar
DATE: September 26^th, 2024
TIME: 8:00 am EDT / 1:00 pm BST / 2:00 pm CEST/SAST